All about NEARSHORE
Since the early 90s, Outsourcing services (in particular IT and BPO) has been a common practice by well-known companies in the US. This brought not only lower cost talent, but created a pool of available skilled people that wasn't there before.
However, leveraging talent from the opposite side of the planet had important disadvantages that, as time went by just grew stronger, such as:
Lower productivity from working late hours.
Higher attrition from burned-out talent.
Complications in communication derived from having different schedules.
Difficulty and high cost of traveling to meet the remote teams.
Then there is NearShore
NearShore is the model in which a partner delivers services from a nearby location, creating enormous advantages in terms of communication, travel, productivity, talent retention and more.
Some of the key benefits of NearShore are: